RAFW Spring/Summer 09-10

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Q&A with Genevieve Smart from Ginger & Smart

Amanda Spackman
Sunday, April 26, 2009
Ginger & Smart

With Rosemount Australian Fashion Week now in full swing, Grazia's online producer, Amanda Spackman, caught up with some of this year's most coveted designers to get the low-down on what's hot for spring/summer 09-10.

Genevieve tells us the best survival secret to getting through Fashion Week, plus takes us into the future with a Ginger & Smart's glow in the dark vest. Looks like Ginger & Smart are turning up the heat this season.

What's inspired your spring-summer 2009-10 collection?
We were inspired by the paradoxical nature of the kite.

What's the coolest item in the collection?
Our glow in the dark vest.

Which two pieces do you think will sell-out the quickest?
The Velocity jumpsuit

Describe a day in your life in one sentence.
Two words: fast and furious.

What tracks will be played at your show?
'Future Soundscape' by Mr Butts.

What are you doing after it's all over? What are your post-Fashion Week plans?
Hanging out with Poppy, my one-year-old.

What's been your most recession-proof purchase; something that has stood the test of time?
Black McQueen pumps.

What's your best survival secret to getting through Fashion Week?
Good coffee and a great team.

Complete this sentence. In five years Ginger & Smart will be ...
True to our vision.

What is your earliest fashion memory?
Cherry red patent Mary-Janes at age three.

Which fashion websites do you visit most?
Garance Doré.

Hate it or rate it?
Harem pants: Love — always effortless.
Black lipstick: Perhaps not for the day.
Twitter: Who has the time?
Big shoulders: Love a sharp shoulder.
Jumpsuits: Sexy when slouchy.
Distressed/acid-wash denim: Loved them first time around.
Tartan: Love — its punk classic paradox.
Spots: Love ‘em without a doubt.
Stripes: Love — strong and chic.
Leather: Love — luxe organic and a true investment.
The iPhone: Amazing — the possibilities are endless.

Stay tuned for more as we take you to the front row and behind-the-scenes at Rosemount Australia Fashion Week. Sign up to our daily newsletter and stay on our fashion tracks via our Twitter.

— Amanda Spackman

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